More profitable and More successful The typical franchise is more profitable and successful than an unaffiliated business. Franchising as a whole has a 92% success rate for business owners. For franchisees who own multiple units, the rate goes up to 97%.
Increased market share equals increased profits and franchising is the best way to gain market share. For example, although retail franchise businesses represent only 8.3% of the businesses on the street, the sales from those franchises represent 40.9% of the total retail sales in the United States.
As a result of their extensive surveys, the International Franchise Association tells us that:
93% of the franchisees say that a franchise gives them an advantage
88% recommend a franchise over a non-franchised business
83% are happy with their franchise
65% would purchase the same franchise over again
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